MAXAM introduces new tire at SIMA 2015
MAXAM’s entry into the agricultural tire market attracts interest and admiration at one of Europe’s most prestigious agricultural exhibitions
Paris, February 22nd, 2015
MAXAM Tire was one of 1,740 exhibitors at the SIMA agricultural show, held in Paris over five days towards the end of February. SIMA (Salon International de la Machine Agricole) is a massive show, spread over five separate halls and the 2015 event attracted just short of 239,000 visitors from all over the world.

The MAXAM stand was 54 m2 in area and no fewer than 10 tires were exhibited; four from the construction range, one OTR tire and five sizes of MAXAM’s new agricultural tire, the AGRIXTRA MS951R (the full list is given at the end of the article).

There was a strong presence from all of MAXAM’s management team throughout the show, ably supported by representatives from MAXAM’s European dealers.

The MAXAM dealers who helped out on the stand came from all over Europe and, for many, this was the first time they had seen the new AGRIXTRA MS951R. Personnel from the dealers were in attendance at various times during the show, illustrating just how comprehensive the MAXAM dealer network has grown to become.

The new tire attracted a great deal of interest, said MAXAM CEO Ian Thomas, who added: "The AGRIXTRA MS951R is MAXAM’s first product in a new range of agricultural tires and it was fitting that it made its debut at one of Europe’s most prestigious agricultural shows."
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"Many of the visitors to our stand complimented us on the appearance and construction quality of the new tire, making favourable comparisons with products from larger manufacturers who have been long established in this sector."

Ian Thomas continued: "These are exciting times for MAXAM, as we look to extend our reputation for quality radial OTR and Construction tires into the agricultural market."
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The full line up of MAXAM tires at SIMA was as follows:

- 520/85 R38 MS951R AGRIXTRA
- 460/85 R38 MS951R AGRIXTRA
- 420/85 R28 MS951R AGRIXTRA
- 380/85 R24 MS951R AGRIXTRA
- 320/85 R24 MS951R AGRIXTRA
- 20.5 R25 MS301
- 405/70-20 MS909
- 12.5/80-18 MS901
- 10-16.5 MS906
- 12-16.5 MS907
MAXAM Tire was one of 1,740 exhibitors at the SIMA agricultural show, held in Paris over five days towards the end of February. SIMA (Salon International de la Machine Agricole) is a massive show, spread over five separate halls and the 2015 event attracted just short of 239,000 visitors from all over the world.

The MAXAM stand was 54 m2 in area and no fewer than 10 tires were exhibited; four from the construction range, one OTR tire and five sizes of MAXAM’s new agricultural tire, the AGRIXTRA MS951R (the full list is given at the end of the article).

There was a strong presence from all of MAXAM’s management team throughout the show, ably supported by representatives from MAXAM’s European dealers.

The MAXAM dealers who helped out on the stand came from all over Europe and, for many, this was the first time they had seen the new AGRIXTRA MS951R. Personnel from the dealers were in attendance at various times during the show, illustrating just how comprehensive the MAXAM dealer network has grown to become.

The new tire attracted a great deal of interest, said MAXAM CEO Ian Thomas, who added: "The AGRIXTRA MS951R is MAXAM’s first product in a new range of agricultural tires and it was fitting that it made its debut at one of Europe’s most prestigious agricultural shows."

"Many of the visitors to our stand complimented us on the appearance and construction quality of the new tire, making favourable comparisons with products from larger manufacturers who have been long established in this sector."

Ian Thomas continued: "These are exciting times for MAXAM, as we look to extend our reputation for quality radial OTR and Construction tires into the agricultural market."

The full line up of MAXAM tires at SIMA was as follows:

- 520/85 R38 MS951R AGRIXTRA
- 460/85 R38 MS951R AGRIXTRA
- 420/85 R28 MS951R AGRIXTRA
- 380/85 R24 MS951R AGRIXTRA
- 320/85 R24 MS951R AGRIXTRA
- 20.5 R25 MS301
- 405/70-20 MS909
- 12.5/80-18 MS901
- 10-16.5 MS906
- 12-16.5 MS907